I treat my clients like my dog…
Wait, what? Yes, you heard right…and it’s a good thing. No, I don’t make them sit, lay down or roll over. Only if they want. Woof. 🐶
My dog is spoiled. I mean SPOILED.
I will put winter gear on in my already warmed-up car during the cold spells, so Forrest can enjoy all the sights and smells out the car window. I mean, I can’t say no to those puppy dog eyes.
He gets much mileage on those four legs daily. Runs, walks and hikes.
He gets a morning shoulder and back rub everyday. Don’t judge.
And finally, I have no kids. So of course he gets ALL the attention.
So…do you treat your clients like you would your dog or someone important to you? Maybe not to a certain extent, but perhaps having that mentality builds trust and comeraderie. I like to turn any transaction by first building a relationship or even a friendship that could last for years.
Tell me what you do to spoil your clients. What sets you apart from your fellow competition? Oh…it’s a secret? I get it. Lips are sealed if you happen to spill the beans. 🫘
Here are some ways I spoil my clients when branding logos and more for them:
🤙 I STILL do unlimited revisions at no extra cost. Foolish on my part? Other designers may think that, but I don’t believe so. I never want a client to settle on a round of logos they are not comfortable with, especially if their budget doesn’t allow more spending room.
🤙 I also have a design concierge service that checks in and makes sure your brand is consistent on all platforms. A week later, a month later and longer. And if you have any edits you need that takes me less then 10 minutes…free.
🤙 I "pimp" you out by posting about your business on my social media platforms and website. I also refer you to anyone I run into that needs your service or product. My clients are top of mind, and it helps that I know their skillset to the max while I worked on their visual brand story.
👴 25 years of experience now. Over 40 years of artistic expression flowing out of this body, and I still and will always start on paper with pencil/ink. 🎨 Sometimes my clients get the original drawing. They even framed it! Could be worth millions after I die! Don’t die before me is all, and you’ll reap the rewards. 🤑 😂
You got to the end of this without swiping past? Good dog. Happy Weekend.